With companies around the country spending well over $100 billion a year on productivity tech, you need to get to know the tools that can help you grow. Business productivity relies on companies to know how to grow their share of the market with tools available. If you don’t know how increasing your tech investment could help you expand and work more efficiently, you need to learn how.
Here are four ways that technology helps to improve your business productivity.
1. A CMS For Clients
When you’re trying to manage a growing timeshare company, you’ve got a lot of data and schedules to manage. Whether you’re renting out timeshares or marketing them for sale, it’s vital to keep some order around the office. Knowing which properties are available, for sale, or currently occupied helps you keep your clients organized.
There’s a huge benefit to communicating with your clients clearly, making them feel known, and welcoming them in a personal way. If you’re not able to give them the attention they need and deserve, you’re going to struggle to keep them connected to you. You want your clients to feel known and appreciated every time you contact them and each time they reach out to you.
You can link your phone system to your terminals so that as soon as someone calls, their information pops up. Take notes so that the next person who gets them on the phone knows all about who they are and what they’re up to. If they’re currently at their timeshare, you can meet them halfway by knowing them by name.
No matter what type of timeshare company you run, keeping your clients organized is vital. When you treat your clients like the hard-won and valuable resource they are, you’ll be able to keep them happy and loyal to your company. Clients deserve a personal touch and technology helps you give it to them.
See what Magna Computer Corp has to offer when it comes to software that helps timeshare companies grow.
2. Manage Your Profit Margins
When you’re balancing out the costs of buying, maintaining, and paying local fees on your properties, you have a lot of paperwork to do. There are some vital fees, taxes, and bills you have to pay to keep your property in order. The right software ensures your business stays steadily productive.
Managing your profit margins requires the right kind of accounting and productivity software. IT should be clear how much you’re making from day to day and month to month. You should have multiple ledgers showing how much you’re spending on your inventory, how much you’re bringing in, and how much you have to work with while you’re looking to grow.
Profit is a challenge when you’re trying to grow any kind of business but data is going to be your best friend when it comes to maintaining growth. Data on how your spending is resulting in increased profits is the best way to ensure that you’re going to get the most out of your spending.
When you’re spending money on marketing, ensure that you have a measure of what kind of return you’re getting. This way every campaign can be better than the last one.
3. Automate Your Marketing
Whether you’re marketing via social media, your blog, or through email campaigns, technology allows you to automate everything. Marketing is vital to the growth of any timeshare company. Even if you’ve locked down a corner of a market, if you’re constantly out there letting people know about who you are, you could be outdone by another company.
Having full-time marketing staff on your team is expensive. If you’re looking to market quickly and efficiently, you’re going to suffer when it comes to profits. There are no shortcuts when it comes to marketing.
With automation, you ensure that every campaign goes out on time, to the right audience, with the right information.
If there’s one thing we’ve learned about social media marketing its that you have to use tools wisely. If you’re not targeting your audience accurately enough, you’re going to end up sending promos out to people who don’t want to see them. Social media allows you to target your audience in ways that marketers once only dreamed f.
When you take advantage of the many automation tools that marketing allows for you, you end up reaching more people in a sincere way. Marketing that’s targeted for an audience allows you to reach people in a much better way than the scattershot marketing of the past.
4. Outsource Your HR
If you’re expanding your company, one of the costs that you have to deal with is how much you’re going to pay the person doing the onboarding. Every new member of your staff needs to be recruited, hired, and trained, which is a drag on resources.
One of the reasons that people leave companies is that they’re often overburdened and spent. However, if you’re struggling to pay the people who will find your new staff, you could end up putting off hiring for years.
Hire the people you need now so that your best employees don’t get buried under work. With the help of outsourced HR services, you can ensure you get all the services you need on an a la carte basis.
You can have people scouring the area for the best potential staff while you focus on keeping the clients you have.
Business Productivity Requires Investment
If you’re looking to improve your business productivity, you’re going to have to invest in tools that help you to grow. Business productivity requires you to get to know your market and what tools are most viable for your model. You need to know your business model well so that you can plan for your next big investment.
If you want to know what five things every new business needs to have, check out our guide for more.